X1ANG
靈感來自創辦人的成長環境與期望,以中文四個基本聲調延伸,透過拆解、組合與變形模擬創辦人從零開始,一步一步經歷各種生活經驗及時間淬鍊,層層堆疊,逐漸演變成今日的自己,並將其賦予品牌多層次的內涵和特色。
概念源自創辦人經歷,將鄉村情懷、自由和現代元素結合,利用字級差與簡潔有力的編排呈現高對比度的視覺效果。
The inspiration comes from the founder's growth environment and aspirations. Extending from the four basic tones of Chinese, the brand undergoes disassembly, combination, and transformation to simulate the founder's journey from scratch. Step by step, through various life experiences and the passage of time, it evolves layer by layer into what it is today, endowing the brand with rich layers of meaning and unique characteristics.
The concept originates from the founder's experiences, combining rural sentiment, freedom, and modern elements. By using varying font sizes and clean, powerful layouts, it presents a high-contrast visual effect.